CAR REFRIGERATOR.
Brief
Design an on-the-go refrigeration unit that can be stored in a car, with multiple carry options for efficient handling.
Story:
The project undertaken addresses the current handling issues of car refrigerators and storage boxes with the inclusion of telescopic handle bars, detachable straps and luggage style wheel system which allow the unit can be maneuvered comfortably by 1 or 2 people from location to location. The robust and utilitarian aesthetic and build gives users a confidence and assurance that the product will serve its reliable purpose outdoors or indoors.
Client: Iceco
Year: 2020
Project Duration: 3 months
Category: Outdoor & Gardening
Role: Styling, CAD, CMF, User & Market Research
Team: Orange Creatives ⇲
Scenario.
Outdoor adventures, camping and off-road travel has become a heightened trend over the years, sparking an interest amongst families and the younger generation to explore on-the-go dining. Size, portability, durability and style are just some of the factors which play a major part of whether or not this activity can be carried out successfully and satisfactorily.
